Project EVO

Find your flow by uncovering who you are and what you do best — creators of the Brain Type Assessment™ and EVO Planner™ — the most popular personalized planning system in the world.

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Find Your Flow

We create personalized tools to help you uncover who you are and what you do best. Creators of the EVO Planner™, EVO Elements Assessment™, and Brain Type Assessment™.

WHAT IS MY BRAIN TYPE?
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What’s YOUR brain type?

ALCHEMIST

Alchemists gravitate toward the abstract and theoretical. They prefer experimenting with their ideas in the real world, and develop a lot of their key ideas while interacting with other people. They are mostly focused on the future and all the possibilities it holds.

Alchemists can bring structure to things and work with practical details like an Architect if they need to, but too much time in this kind of work gets exhausting as it’s not their core strength.

ORACLE

Oracles gravitate toward the abstract and theoretical but focus on developing their ideas primarily in their minds and then bringing them out to share with others when they’re more fully formed. They tend to bounce between past, present, and future quite a bit in terms of what they’re most aware of it in a given moment.

Oracles can find it relaxing to spend time out in nature and play, but get overwhelmed if they’re expected to be completely present in the world around them the way Explorers can be.

EXPLORER

Explorers tend to prefer dealing with information that’s more concrete and in the real world. They learn best by experience. They tend to be very present in the moment, and highly engaged with their five senses.

Explorers can read between the lines and intuitively see multiple perspectives at once like Oracles, but they get frustrated if they don’t see this skill being used to serve the big-picture vision.

architect

Architects are linear, detailed thinkers who often identify with the idea of having a filing cabinet for a brain. They pay a lot of attention to the past as it helps inform them about the future and how they can best plan for it. They usually spend a lot of time developing their ideas or thoughts before sharing them with others.

Architects can be creative geniuses and come up with great ideas like Alchemists, but they get tired when
the conversation is always focused
on ideas and not on what is
actually going to get done.

Why Does your Brain Type matter?

We imagine a world where every human being has a unique roadmap to attain the freedom they need to thrive. 

This happens when you are:

  • Aware of the way you naturally perform at your best
  • Free from limitations that restrict your full potential
  • Empowered to use your unique wiring to serve the world

The reality is, you have a unique code that affects how you naturally organize information in your brain.

This code is your Brain Type, and it affects everything you do – whether you realize it or not. It’s critical that you identify your code and learn how to use it.

We’re here to show you how to unlock this knowledge and apply it to get the life you deserve.

ALCHEMIST

Alchemists gravitate toward the abstract and theoretical. They prefer experimenting with their ideas in the real world, and develop a lot of their key ideas while interacting with other people. They are mostly focused on the future and all the possibilities it holds.

Alchemists can bring structure to things and work with practical details like an Architect if they need to, but too much time in this kind of work gets exhausting as it’s not their core strength.

ORACLE

Oracles gravitate toward the abstract and theoretical but focus on developing their ideas primarily in their minds and then bringing them out to share with others when they’re more fully formed. They tend to bounce between past, present, and future quite a bit in terms of what they’re most aware of in a given moment.

Oracles can find it relaxing to spend time out in nature and play, but get overwhelmed if they’re expected to be completely present in the world around them the way Explorers can be.

EXPLORER

Explorers tend to prefer dealing with information that’s more concrete and in the real world. They learn best by experience. They tend to be very present in the moment, and highly engaged with their five senses.

Explorers can read between the lines and intuitively see multiple perspectives at once like Oracles, but they get frustrated if they don’t see this skill being used to serve the big-picture vision.

ARCHITECT

Architects are linear, detailed thinkers who often identify with the idea of having a filing cabinet for a brain. They pay a lot of attention to the past as it helps inform them about the future and how they can best plan for it. They usually spend a lot of time developing their ideas or thoughts before sharing them with others.

Architects can be creative geniuses and come up with great ideas like Alchemists, but they get tired when the conversation is always focused on ideas and not on what is actually going to get done.

ALCHEMIST

Alchemists gravitate toward the abstract and theoretical. They prefer experimenting with their ideas in the real world, and develop a lot of their key ideas while interacting with other people. They are mostly focused on the future and all the possibilities it holds.

Alchemists can bring structure to things and work with practical details like an Architect if they need to, but too much time in this kind of work gets exhausting as it’s not their core strength.

ORACLE

Oracles gravitate toward the abstract and theoretical but focus on developing their ideas primarily in their minds and then bringing them out to share with others when they’re more fully formed. They tend to bounce between past, present, and future quite a bit in terms of what they’re most aware of in a given moment.

Oracles can find it relaxing to spend time out in nature and play, but get overwhelmed if they’re expected to be completely present in the world around them the way Explorers can be.

EXPLORER

Explorers tend to prefer dealing with information that’s more concrete and in the real world. They learn best by experience. They tend to be very present in the moment, and highly engaged with their five senses.

Explorers can read between the lines and intuitively see multiple perspectives at once like Oracles, but they get frustrated if they don’t see this skill being used to serve the big-picture vision.

ARCHITECT

Architects are linear, detailed thinkers who often identify with the idea of having a filing cabinet for a brain. They pay a lot of attention to the past as it helps inform them about the future and how they can best plan for it. They usually spend a lot of time developing their ideas or thoughts before sharing them with others.

Architects can be creative geniuses and come up with great ideas like Alchemists, but they get tired when the conversation is always focused on ideas and not on what is actually going to get done.

What’s YOUR Unique Code?

We imagine a world where every human being has a unique roadmap to attain the freedom they need to thrive. This happens when you are:

The reality is, you have a unique code that affects how you naturally organize information in your brain.

This code affects everything you do – whether you realize it or not – so it’s critical that you identify your code and learn how to use it.

We are here to show you how to unlock this knowledge and apply it to get the life you deserve.

With EVO you:

  • Aware of the way you naturally perform at your best
  • Free from limitations that restrict your full potential
  • Empowered to use your unique wiring to serve the world

ALCHEMIST

Alchemists gravitate toward the abstract and theoretical. They prefer experimenting with their ideas in the real world, and develop a lot of their key ideas while interacting with other people. They are mostly focused on the future and all the possibilities it holds.

Alchemists can bring structure to things and work with practical details like an Architect if they need to, but too much time in this kind of work gets exhausting as it’s not their core strength.

ORACLE

Oracles gravitate toward the abstract and theoretical but focus on developing their ideas primarily in their minds and then bringing them out to share with others when they’re more fully formed. They tend to bounce between past, present, and future quite a bit in terms of what they’re most aware of in a given moment.

Oracles can find it relaxing to spend time out in nature and play, but get overwhelmed if they’re expected to be completely present in the world around them the way Explorers can be.

EXPLORER

Explorers tend to prefer dealing with information that’s more concrete and in the real world. They learn best by experience. They tend to be very present in the moment, and highly engaged with their five senses.

Explorers can read between the lines and intuitively see multiple perspectives at once like Oracles, but they get frustrated if they don’t see this skill being used to serve the big-picture vision.

ARCHITECT

Architects are linear, detailed thinkers who often identify with the idea of having a filing cabinet for a brain. They pay a lot of attention to the past as it helps inform them about the future and how they can best plan for it. They usually spend a lot of time developing their ideas or thoughts before sharing them with others.

Architects can be creative geniuses and come up with great ideas like Alchemists, but they get tired when the conversation is always focused on ideas and not on what is actually going to get done.

Our Founders Have Been Featured In

The Founders

For entrepreneurs Arman Assadi and Chad Mureta, Project EVO is a lifelong mission that has only just begun. After experiencing career success only to be left feeling disillusioned, burnt out, and misaligned, they devoted themselves to creating world-class tools to help others avoid the same. Their obsession with striking the balance between fulfillment and optimizing human performance lead them here today.

Meet Team EVO

Iris Strauss - Architect

Director of Venture Harmony & Brain Type Expert

Beckett Hanan - Alchemist

Executive Brain Type Visionary

Julio Vasquez - Oracle

Chief Operating Officer

Rommel Cabal - Alchemist

Executive Producer

Matt Styles Haddad - Explorer

Director of Coaching

Ida Fia Svenningson - Explorer

Director of Design

EVO Evangelists SUPPORTING Our MISSION:

Jason Silva

Host of Nat Geo's Brain Games & Origins and Creator of Shots of Awe

Lewis Howes

NYT bestselling author and host of The School of Greatness

Les Hewitt

NYT #1 bestselling author of The Power of Focus

Kim Harrison

Chief Revel Officer of Start With Why

a dashboard
for your life

Customized to Your Brain Type

…finally - a personalized planning system that works the way you do.

Meet your personalizeD
evo planner

THE EVO COLLECTIVE LOVES It!

“As someone who has spent most of my life researching and teaching others the value and importance of staying focused, it's exciting to see such a revolutionary process become available, after so many products have experienced failure in the past. With the combination of breakthrough intuitive brain technology and a common sense practical application, Project EVO is a game changer that will help millions of overworked people, especially entrepreneurs, to bring some sanity and joy back into their lives.”
LES HEWITT
LES HEWITTNew York Times #1 Bestselling Author
of The Power of Focus
"I spent 10 years booked solid from the time I woke up to the time I went to sleep. I love the work I do, but I was on the verge of burning out. The EVO Flow System gives my team and I the tools we need to thrive individually and collectively. Our customized planners help us individually plan our day in a unique way that ensures we get the most important things checked off the list."
Kim Harrison
Kim HarrisonChief Revel Officer at Start With Why
“I’ve never consistently used a planner before — until now. I’ve tried so many, but I always stopped after the first day because it felt overwhelming and they were all very generic. But I now use EVO — the world’s first personalized productivity system based on your Brain Type (I’m an Explorer). I believe EVO is essential for anyone looking to tap into their true greatness.”
Lewis Howes
Lewis HowesNYT bestselling author and host of
The School of Greatness​
“As a neuroscientist and psychology researcher, I am naturally interested in pioneering tools like the EVO Planner. As an Alchemist, I often forget to plan fun activities and rewards in my workday. The fact that the EVO team knew to incorporate this into my planner shows deep research, and I think it’s a phenomenal idea. Similarly, reflection is something I often miss, and incorporating these elements helps me remember the importance of this. I can clearly see how many elements of my planner reflect my processing traits from the Brain Type Assessment.”
Dr. Stacey Bedwell
Dr. Stacey BedwellPsychology and Neuroscience Researcher & Lecturer at Birmingham City University
“5 days in, best planner I've ever used. The only planner that I'll ever consistently use. Accountability to myself is a powerful thing.”
Whitey Sokol(Architect) via Facebook
“I use my new planner even on the weekends. I've never consistently been this organized in my life. #iamevo”
Matthew Redrich(Explorer) via Instagram
“I didn’t think the app was going to be anything to write home about and I was wrong! It’s nice getting a notification to fill it in for the day, the layout it gorgeous, and I love the cute little mascot and sounds you see when you’ve scanned in for the day. Sometimes it really is the little things in life and this is a win for me!”
Avi GOracle
"Am finally repairing some of the negative things in my work environment and am getting ready to redesign what I do for a living so it fit my flow. Now that I know what blocks me, I can fight it. Now that I know how to choose to be in flow, I'm not afraid of it."
Kim DoppeOracle
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EVO Planner: The World's First Personalized Flow System

A customized planner and app designed for your unique Brain Type
that helps you get the focus, flow, and freedom you need to thrive.

WHAT IS MY BRAIN TYPE?

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